Global Branding Strategy: Nike Analysis using 4 Ps - Global Marketing Professor
The Secret Betrayal That Sealed Nike's Special Influence Over the University of Oregon - Pacific Standard
Nike Contracts to Eliminate Performance Requirements for New Moms
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
Official Rules - Nike
Nike's dominance in track and field draws scrutiny over influence, gender equity - oregonlive.com
Liverpool FC allowed to drop New Balance for Nike, court rules | Liverpool | The Guardian
How Nike leveraged legal loopholes to surpass Adidas' brand popularity in the 2012 Summer Olympics
What happens if an athlete is sponsored by Nike but decides to wear Adidas or other sports branded clothing/shoes? - Quora
Becoming a Nike Athlete: How to Get Sponsored - YouTube
Report: Naomi Osaka gets Nike exemption for partner patches - SportsPro
How Nike became king of endorsements
Nike splits $1 billion media account between PMG and Initiative | Campaign US
Nike avoids Olympic sponsorship restrictions
Nike Sports Complex - Naperville Park District
Nike stands by sponsorship of Tiger Woods despite 'indiscretions' | Tiger Woods | The Guardian
Sports Sponsorship Vs. Online Ads: How Nike and McDonald's Investment in Grassroots Sport Has Paid Off
Commentary: Why Nike Should Stop Sponsoring College Sports | Fortune
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Student reacts to Nike protests in wake of Kaepernick sponsorship – The Tower Pulse
Nike Vaporfly shoe controversy sparks World Athletics to introduce new rules ahead of Tokyo 2020 Olympics - ABC News
