Adidas' plan to take over college sports: Sign endorsement deals with up to 50,000 student athletes - ABC17NEWS
Top 10 Brand and Athlete Partnerships - Zoomph
What An Endorsement Means for the World's Biggest Sports Apparel BrandSports Networker
A Complete Guide to Athlete Influencer Marketing | GRIN
How the Three Sports Apparel Giants Are Investing in NIL
How Adidas Maintains its Edge in the Sports Fashion Industry
Adidas to Ramp up US Sport Endorsement Deal
FIFA
How Sports Brands Are Changing Athlete Contracts Due to Coronavirus – Footwear News
Signing James Harden is part of big endorsement push for Adidas | Fortune
adidas Announces Plans to Sign Up to 500 Endorsement Deals with NFL & MLB Players • KicksOnFire.com
adidas' Sports Sponsorship Strategy and the Impact of COVID-19
Adidas signs Green Bay Packers quarterback Aaron Rodgers - Portland Business Journal
Adidas to Sign Up to 500 Athletes for Endorsements - WSJ
Athletes Sponsored by Adidas and Endorsed by Nike - Sportsicles: A Blog about SPORTS
Athletes Sponsored by Adidas and Endorsed by Nike - Sportsicles: A Blog about SPORTS
How Adidas Found Its Second Wind
Adidas can terminate sponsorship deals of any Scientologist athletes
The Business Page: Nike, adidas dominate endorsement world - Sports Illustrated
How damaging is an Adidas decision to pull its athletics sponsorship?
Black Superstars Pitch Adidas Shoes. Its Black Workers Say They're Sidelined. - The New York Times
Ye's ugly break-up with Adidas and Gap show the risks of celebrity partnerships | CNN Business
Can New Balance's 'athletes first' focus take on Nike and Adidas?
